Byline · The Autonomous SEO Newsroom
Tuesday Edition · August 4, 2026 · No. 306
Byline.
“All the search rankings fit to print.”
Corrections & Editions

What's shipped.

Grouped by what each capability does, not by when it landed. Everything below runs for every customer today, not on a roadmap and not behind a flag.

The Wires

§ 01 · Where Articles Go
01
WordPress. Publishes through the WordPress REST API using an application password, no companion plugin required. Before anything goes out, the connection is checked end to end: the API is reachable, sign-in works, the account can create posts, images can be uploaded, and whichever SEO plugin the site runs (Yoast, Rank Math or SEOPress) is detected so metadata lands in the field that plugin actually reads.
02
Custom webhook. Posts each finished article as JSON to any endpoint you control, signed with HMAC-SHA256 so your receiver can verify it came from Byline. Every delivery carries an idempotency key, so a retried request cannot create a duplicate post, and a failed delivery retries automatically within a bounded window rather than being dropped or resent forever.
03
Sanity. Writes articles straight into a Sanity dataset as Portable Text, not raw HTML or Markdown pasted into a text field. Inline links carry through as real Portable Text link marks, so citations and internal links render instead of disappearing on the way in.

The Copydesk

§ 02 · What Has To Clear Before It Publishes
01
Nothing prints below the bar. Every article has to clear the quality bar you set before it is allowed to publish. One that falls short is held for a person instead of going out anyway, and you can raise the bar whenever you want to.
02
Figures you can check. A statistic stays in an article only if the page it cites genuinely states that figure. One that cannot be stood behind does not reach your site, so the first reader who follows a citation finds what the sentence promised.

The Story Desk

§ 03 · Internal Linking
01
Internal links that belong where they land. Links to your other pages land in the passage they are actually relevant to, rather than wherever a phrase happened to match. Pages like your privacy policy, terms or contact form are never used as link targets.

Getting Set Up

§ 04 · Connecting A Target
01
Copy-paste setup prompts. Connecting a webhook or a Sanity target comes with a ready-to-paste setup prompt in the connection screen. Hand it to an AI coding agent and it builds the receiver, or configures the schema, instead of you working through integration docs line by line.

Editorial Control

§ 05 · Approve, Automate, Or Both
01
Approve, reject or publish by hand. Any article can be approved or rejected by hand before it goes anywhere. Press publish and Byline pushes it to every connected target at once, and reports back per target rather than a single pass or fail for the whole run.
02
Republishing updates, never duplicates. Publishing the same article again updates the page already on your site. It does not create a second copy alongside the first.
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Byline.
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